Customer Testimonials in Fayetteville AR

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DealerRater Oct 31, 2026

This place is great. Josh Sterling was super helpful and patient! Everything was explained every step of the way, the dealership worked with my budget. Very good sales experience with Josh!

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DealerRater Oct 31, 2026

Excellent experience - this is my 2nd purchase experience with Josh Sterling as my Superior Rep and he and Carlos in finance have made both purchase experiences better than I've ever experienced anywhere else. Thank you guys, and a special thank you to Jesus Cruz, as well, for delivering my Rock Creek Pathfinder when my father was unexpectedly hospitalized.

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DealerRater Sep 7, 2026

Everyone is so helpful and friendly they go above and beyond to make you feel like your home

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DealerRater Sep 6, 2026

Sam McConnell is outstanding. An asset to your organization. Very talented individual. Smooth transaction with him

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DealerRater Sep 3, 2026

Great Salesman - Great service every time! Quick enjoyable shopping experience. I recommend this dealer to my friends and family.

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DealerRater Aug 31, 2026

About as soon as I walked through the door I was greeted by Sam, he was friendly and made the situation more comfortable. It was more like discussing what I was looking for with a friend than a salesman.

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DealerRater Aug 31, 2026

Great experience at Superior Nissan friendly staff, excellent service, and an overall smooth and enjoyable car buying experience from start to finish.

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DealerRater Aug 30, 2026

These guys know what they are doing hands down! I never have an issue and things just feel so personal. No crazy haggling and they say what they mean. From the sales to the service team. Been doing business with them for over 5yrs!

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DealerRater Aug 30, 2026

Great dealership in Northwest Arkansas to help you with all your vehicles needs , sales and service

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DealerRater Aug 30, 2026

The staff is always very friendly. A lot of the employees in service and sales have been there for over 10 years so I always know who I'm coming to see for help and they know what they're doing. The sales staff is always willing to help with features or finding the right car, and the service staff is very knowledgeable about the Nissan's they're servicing. This store feels like a local store; friendly and unbeatable pricing. I've purchased 9 vehicles from here over the last 12 years and every experience has been very positive. I'll recommend ... Read More

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DealerRater Aug 16, 2026

Sam has been very good in our transaction. I would recommend anyone to consider this dealership.

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DealerRater Aug 15, 2026

Samuel provided amazing service. More often than not the process of buying a car is terrible. However, Samuel made this process smooth and quick. Negotiating with Samuel felt honest and worthwhile. His communication and promptness sold us immediately. I look forward to buying from here again.

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DealerRater Aug 3, 2026

Best dealership in NWA for all your vehicle needs whether it be sales or service !

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Google Jun 28, 2026

To be totally transparent, this review started at a -100. But thanks to Tim, he has turned around this negative experience and also I have had a cooling down period. Bottom line, Test drive your unit before signing, The team did step up and did the cheap repairs. But the major repairs are on me because I did not do a real inspection before the purchase. Look at everything. Do a good test drive. Don't take anyone's word for anything. Be diligent. Don't get stuck with an old farm truck.

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Google Jun 27, 2026

Great customer service. Great deal on my trade in and new vehicle.

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Google Jun 26, 2026

Jj, Devan, and David was amazing to deal with they took really good care of me! Yall go check Jj Gonzalez Best sales man hands down!

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Google Jun 25, 2026

I had an excellent experience purchasing my vehicle from Superior Nissan. From start to finish, the process was smooth, straightforward, and stress-free. Tim was fantastic to work with—knowledgeable, professional, and never pushy. He took the time to answer all my questions and made sure my experience was top notch. Carlos in finance was equally impressive. He made the paperwork process quick and easy, explained everything clearly, and helped make the entire buying experience enjoyable. It’s not often you find a dealership that treats customers with this level of respect and professionalism. I highly recommend Superior Nissan and especially ... Read More

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Google Jun 24, 2026

One of the best car buying experiences I've had, honestly. Came all the way from Oklahoma to buy a car here, as they had what I wanted and no one nearby did. Talked to Tim and we agreed on price ahead of time, and there were absolutely no shenanigans when I got there. He let me test drive and play around with the car when I got there to make sure I was satisfied, and then went through the paperwork with no surprises or pressure, exactly what we agreed. The floor mats for the vehicle that were supposed to ... Read More

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Google Jun 23, 2026

You let a 90 year old man walk in and purchase a car. You didn’t think to sit there and question your ethics? You care more about money than your customers. The way you have acted during this whole situation was disgusting. Your staff was incredibly rude on the phone. And the way you have responded to my family shows who you are to your core. You had to drive to my grandparents house and watched my grandmother cry because you let a man who is not in a mental state to buy a car that they cannot afford. You ... Read More

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Google Jun 17, 2026

What a wonder experience that I had here with my son. We came in and were immediately helped and were provided with exceptional details during the entire purchase process. I highly recommend this dealership to anyone looking for a very easy process in buying their next vehicle!

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Google Jun 14, 2026

Tim Holm at Superior here in Fayetteville was great. He and the manager worked their hardest to find the vehicle I wanted and gave me the best possible offer on my trade in! You can’t go wrong buying a vehicle here new or used. Out of all the dealerships I’ve dealt with they are far superior!

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Google Jun 9, 2026

JJ Gonzalez was an excellent car salesman, who thoroughly explained the buying process. I would reccomend both Superior Nissan and JJ Gonzalez to customers interested in purchasing a motor vehicle.

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Google Jun 6, 2026

I had a very good experience with our sales person Josh! Will definitely be coming back for our future car needs!

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Google Jun 5, 2026

We love Tim Holms! Thank you for great service.

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Google Jun 5, 2026

Cody in the service department was a pleasure to work with, took care of my oil change and brakes very efficiently and was very kind, my salesman Robert was also fantastic, as well as the manager David, Thank you guys!

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Google Jun 4, 2026

Tim was a great salesman! Super friendly and made buying a new car wonderful with two kids with me! Love my rouge !!

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Google Jun 3, 2026

Bruno was an excellent sales person. You want someone that makes you feel comfortable and make sure you are happy with the deal, Bruno is the guy.

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Google Jun 1, 2026

Samuel was very easy to work with. Jen went bat for us and got a great deal!!!

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Google May 28, 2026

Very pleasant experience.

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Google May 28, 2026

Best car dealership ever My salesman and credit staff worked so hard to get me into a 2026 Nissan Rogue If anyone needs a new or used vehicle then Superior Nissan in Fayetteville will go to bat for you

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Google May 28, 2026

Sam was great to work with and made the buying experience very stress free.

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Google May 27, 2026

Very friendly and knowledgeable about the vehicle and helped us navigate all of the options on the vehicle. Great for far away travel. I would not be afraid to make this drive again!!

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Google May 24, 2026

Everytime I am needing a new car I always come here! Everyone is so easy to work with and is sooo helpful! Very honest and best prices around. Superior has completely change our buying experience for the best and we thank JJ for that!! We will definitely recommend to all of our family, friends, and acquaintances!!

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Google May 24, 2026

JJ González helped me get the car I wanted. Amazing guy with great customer service service. I would highly recommend

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Google May 22, 2026

Tim Holm went to bat for me to get me the rig I wanted and the price I needed. GOAT

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Google May 22, 2026

They worked well with us to get us the best deal for us. We highly recommend coming to find your nexts dream car!

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Google May 21, 2026

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Google May 21, 2026

Everyone was so welcoming! Bruno did an awesome job to make sure everything was smooth sailing and that all my questions were answered thoroughly! Will be recommending all of my loved ones and friends that want a stress & pressure free car buying experience to go here for their new or pre-owned vehicle!!!!! If I could give 10 stars I would! Best experience I've ever had buying a car!

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Google May 19, 2026

⭐⭐⭐⭐⭐ If you’re in the Fayetteville, Arkansas area and looking for a car buying experience that’s stress free and actually enjoyable, ask for Case Jackson at Superior Nissan! Case helped us into a 2026 Toyota Camry Hybrid and he was absolutely outstanding from start to finish. He was never pushy and genuinely cared about helping us find the right fit. We were on the fence for a while and he never once made us feel rushed or pressured. He was patient, knowledgeable, and made the whole process feel simple and easy. His people skills are second to none and he ... Read More

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Google May 18, 2026

JJ was very knowledgeable and helpful. Shopping for cars can be frustrating, he made the experience smooth.

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Google May 18, 2026

JJ was great!! gave us a good deal and super friendly

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Google May 16, 2026

I had an excellent experience buying my Nissan Ariya from this dealership. I was an out-of-state buyer coming from Oklahoma, and the entire team made the process smooth and stress-free from start to finish. Bruno in sales was fantastic to work with — friendly, responsive, honest, and never pushy. Jesus was extremely helpful coordinating everything and making sure the logistics worked out, especially since I was traveling in from out of state. Carlos in finance made the paperwork process easy and straightforward, and David, the manager, clearly runs a customer-focused operation and took great care of me throughout the experience. What ... Read More

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Google May 16, 2026

I had an outstanding experience working with Josh! From start to finish, he was professional, knowledgeable, and genuinely focused on helping me find the right vehicle for my needs and budget. He was never pushy, answered all of my questions thoroughly, and made the entire process smooth and stress-free. His honesty, patience, and excellent customer service truly stood out. I highly recommend him to anyone looking to purchase a vehicle. Thank you again for making this such a positive experience!

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Google May 16, 2026

Exceptional customer service

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Google May 16, 2026

Our salesman, Tim Holm, was top notch. He worked a great deal with us on a 2024 Pathfinder. Additionally, he went above and beyond with his customer service. It was a pleasure working with him. I highly recommend shopping for a vehicle at Superior Nissan!

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Google May 16, 2026

Just bought a 2024 Pathfinder from Tim at Superior Nissan. Tim was really great to work with. He answered all of my questions and let me compare years and features to make sure I got what I wanted. The dealership is much more conveniently located than most of the other dealerships in Fayetteville and I will continue doing business with them!

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Google May 15, 2026

My wife and I drove 2 1)2 hours to Superior Nissan of Fayetteville expecting to not make a deal on a new Rouge. Much to our surprise Josh our salesman and David the GM were an absolute pleasure to work with. The Finance Manager, Devan got us great terms on our loan. It was an outstanding experience. We would highly recommend Superior Nissan of Fayetteville!! Thank you again!!

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Google May 11, 2026

Purchased used vehicle on the 11th and I had to tow it for work on the 15th. Looks like I got a lemon.

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Google May 11, 2026

DEVAN AND JOSH WERE AWESOME

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Google May 9, 2026

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Google May 8, 2026

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Google May 8, 2026

If you are looking for a professional salesman - courteous, helpful, attentive but without pressure - to make a potential purchase, email, call, or see Case Jackson at Superior. He’s definitely a superior guy at Superior!

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Google May 8, 2026

Buying a car at Superior Automotive was one of the most positive experiences I’ve ever had regarding an automotive purchase. JJ and Devon were professional, and easy to work with. They really went out of their way to help us in all matters. Including returning our rental car for us. I definitely recommend Superior Nissan for any automotive needs.

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Google May 4, 2026

Josh Sterling helped my husband and myself purchase a brand new 2026 Nissan Frontier. He answered all of our questions and was awesome!!!!

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Google May 3, 2026

Great service

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Google May 2, 2026

Josh was super helpful with all of our questions and concerns. He worked so hard to get us in a pathfinder, pulling all the strings he could. We appreciate it so much!

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Google May 2, 2026

Great Dealership. Josh was friendly and helpful when deciding on what Vehicle I was looking for. Great customer service and a good experience and even better people

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Google May 2, 2026

David Kelly and JJ Gonzalez took amazing care of us and we really enjoyed working with them!

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Google May 2, 2026

JJ was very helpful and knowledgeable with helping us while checking out the Palisades and deciding on the one we wanted. No pressure felt during any of the visit. The manager David was also very helpful also. Everyone we came in contact with was very pleasant and friendly . Appreciate all the staff and recommend this place to everyone 5 stars

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Google May 1, 2026

We worked with Patrick, he was a wonderful salesman. We were hesitant to go to a dealership but he was kind and talked us though everything. He worked with us to get what we needed and we left happy with what we wanted.

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Google Apr 30, 2026

David and JJ were excellent. They worked effortlessly to get me into my new Pathfinder. Thank you both! God Bless!

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Google Apr 29, 2026

I had a great experience working with (Toyota) Tim and his team at Superior Nissan. Tim was quick to respond, very helpful, and never pushy—which made the whole process feel comfortable and low-stress. Everyone I interacted with was friendly and professional. I also appreciated their patience while I took a few days to go back and forth before making my decision. Overall, it was an enjoyable car-buying experience, and I’d definitely recommend them.

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Google Apr 28, 2026

David and Josh were great Friendly and professional had everything ready when I drove from Missouri

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Google Apr 28, 2026

I went in and the salesman, Jackson, immediately helped us find the truck I was wanting. He made the whole process easy with no stress while getting the best deal possible. Definitely recommend and I will be going back in the future!

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Google Apr 27, 2026

I bought a 2026 Nissan Frontier. It was one of the easiest buying experiences I have ever had. The internet price was indeed the out the door price with no extra charges, I live in the greater Kansas City area and could not come close to the deal I made over the phone including my trade-in. It was worth the 3 hour trip.

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Google Mar 10, 2026

Would give 0 stars if I could. We totaled our car in July of 2025. We had gap through Nissan and financed through Nissan and it is currently March of 2026 and we are still trying to get the totaled car taken care of. Gap says we owe $1800 still, when I call to make a payment it says we still owe $2600. When I call dealership they tell me to call gap if they answer at all. Gap tells me to call Nissan and Nissan people when we try to pay won’t tell me what the extra charges are for. The biggest run ... Read More

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Google Feb 14, 2026

Service center is great. However im extremely angry at the sales team. I bought a 2023 rogue brand new. Now with 18,500 miles im being told I need to already change my tires because theyre almost completely bald. I do nothing but commute to work. I dont hard stop or quick accelerate. Why did I pay for a brand new suv with horrible tires that cant even last 20k miles? Is this standard practice?

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Google Feb 13, 2026

Called to ask about a Nissan Rogue. Guy was rude and not helpful. Would rather argue with me and talk over me. Will shop somewhere else.

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Google Feb 4, 2026

Absolutely crooked and dishonest dealership. We test-drove a vehicle yesterday and were given a trade-in value. Later that same day, we spoke with them again and confirmed we would return the next day to purchase the car. They confirmed the numbers so there would be no surprises. Fast forward to today—suddenly they force another test drive for no reason, then come back with lower numbers and act like that’s normal. This is textbook bait-and-switch. It is insulting, unprofessional, and a complete waste of time to quote numbers, confirm them, and then change everything once the customer shows up ... Read More

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Google Jan 16, 2026

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Google Dec 13, 2025

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Google Nov 21, 2025

We were in a situation where we needed a car quickly. Our credit was good, and we had money to put down. Even though they advertise that you don’t need a down payment, that turned out to be a lie. We ended up paying $21,945 for a car listed at $19,450 — a difference that was never explained to us by our salesman, Bruno, who turned out to be quite the con man. He even had my girlfriend sign everything without speaking to me, while I was on the phone with insurance. He never explained the price difference, and I originally thought ... Read More

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Google Nov 18, 2025

Will 100% have you sitting and waiting for them to pull up numbers and options for something you did NOT ask for. You can go in and tell them what you want and they will still waste your time.

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Google Aug 22, 2025

I have no business with Superior Nissan any longer and recommend that you do not give them yours. They sold me a jeep that blew up in 2 months, and now they refuse to stop calling me with automated nonsense after blocking them numerous times. This has been going on for years. I'm about to go up there in person and make a big deal out of it If I don't stop receiving calls. This is not how you properly do business or keep customers

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Google Aug 21, 2025

They keep asking me for my business years after a horrible interaction with them. They’ve been cold-texting me, and so I’m posting this review to remind them: I did business with you for over 10 years, and then you took advantage of me. Don’t ever contact me again!

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Google Jul 28, 2025

No service after sale!! I traded in a vehicle and bought a 2016 Jeep Cherokee. David Kelly told me it had Transmission problems and would fix and warranty it for 3 month. I have called 3 time and left a contact me on the website. I have heard nothing from anyone. No email or voicemail. Started call end of May and now it’s end of July. Past 3 months, think I will get anything fixed? Me either.

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DealerRater Jul 12, 2025

Very friendly, knowledgeable staff that made the car shopping process simple and less stressful. Exceeded expectations in every aspect! They went above and beyond to get me the car I wanted! Will recommend to anyone looking for a great deal! Jackson Valentine walked us through every step and jumped through every hoop to get me my car. He was so helpful and will definitely be going to him in the future! Very professional environment, yet the whole process felt personal - the best of both worlds!

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Google Apr 26, 2025

JUST NO. THEY HAVE NO INTEREST IN HELPING YOU OR ANSWERING ANY OF YOUR QUESTIONS ABOUT YOUR USED VEHICLE.

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Google Mar 13, 2025

So I bought a 2025 Nissan frontier and at 5000 miles the transmission was blown and than I had it towed to Nissan and they are replacing it for free but I’ve been waiting for a month and 2 weeks due to being on back order and I keep calling to speak to sales manager but every time ive tried he is either not there or busy or in a meeting and I get told he will be calling me back but I never get a call back when I bought the vehicle the service was great but after they just don’... Read More

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Google Feb 12, 2025

Drove a hour and they ran my credit got there and then tried changing the deal. Car dealerships usually do this however the manager called me a liar and yelled at me to try and intimidate me into doing what he wanted. Also the sales person that lied didn’t even show up to our appointment.

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Google Dec 21, 2024

Yikes! I hate to leave bad reviews but I have to today. I saw the awesome end of year deal Nissan is doing right now for the Rogue SV at $27,604 PLUS 3.39% APR and planned to trade my 2020 Nissan Rogue in for that deal. Within a day the car had gone up $3000 but Tim assured us they could work with us on the price since we had screenshots of the info online. Turned out they wouldn’t actually work with us on what we saw online and we didn’t really feel like a customer. I was having to talk and ... Read More

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Google Dec 18, 2024

I was very disappointed with my experience at Superior Nissan. The price listed on Autotrader.com for the Nissan Titan was significantly lower than the price I was quoted by text message. Additionally, the dealership refused to sell me the vehicle unless I traded in my current car. This bait-and-switch tactic is dishonest and frustrating.

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DealerRater Dec 14, 2024

My father and I visited Superior Nissan the day before Thanksgiving. We were looking My fafor vehicles under $30,000, and after determining that we were not going to find anything acceptable at Toyota (where a salesperson approached us but quickly dismissed us when Dad told him our budget and expectations) or Honda (where NO ONE greeted us), we stopped in at Superior on our way back to my house. Dad and I started checking out the numerous cars in the lot, and a salseperson who introduced himself as Kevin approached us. He seemed helpful and motivated to sell us a car, ... Read More

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Google Dec 10, 2024

* quick to respond to the first review but won’t say nothing to when the facts start getting said Don’t come here unless you want to get screwed. Wouldn’t recommend to anyone. *** david Kelly ,so I purchased the truck on October 2nd and October 30th (3 weeks) later from purchase the truck had water damage from a poorly sealed windshield that caused motor module and harness to fail which then lead to a check engine light and other issues on the truck. I contacted Kevin to let him know the following day oct 31st. Which I have txt and ... Read More

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Google Nov 30, 2024

Superior Nissan has INFERIOR customer service. My dad and I spent 3 hours there the day before Thanksgiving looking at cars, settling on one, trying to understand how Dad (who was buying) would be awarded $3000 by FINANCING instead of paying upfront, and getting Kevin (salesman) to finally have David (GSM) allow Dad the $3000 anyway. Dad had a check prepared to give Superior Nissan (I was armed with the title to my 2018 RAV4 and my insurance policy showing I had full coverage, which Kevin insisted over the phone I needed to provide) when we returned the day after Thanksgiving. We sat at ... Read More

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DealerRater Nov 7, 2024

The price they had on the internet went up 3,000 after i told them i would take it . They then started telling me that was a sale price . And told me if i wanted it the new price would be higher . The salesman and the manager . Watch this place they are crooks and hide fees . Truck still posted on other sites for 3,000 less .

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Google Nov 6, 2024

Took my car in to have it looked at and when I got it back I went to Walmart in my gear shift would not move and I've never had this problem before until I took it to Nissan so that tells me their service department done something to my car that cost me 400 fix My gear shift what an even the problem I'd never had a problem with my gear shift so I will never go back to Nissan my trust for them when out the window

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Google Nov 3, 2024

Bad communication service. Not takes time to resolve issues when I asked for previous extended coverage of the car which I purchased at the beginning to prevent high cost of repairs to the end I gotten pay for alignment service and more. I don’t recommend this place. I don’t go back here anymore cause they’re super extremely expensive..

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Google Oct 30, 2024

Made the deal, got a cashier's check, showed up, wrapping up the paperwork while the vehicle is getting a wash, and they backed out on the deal because "someone online would pay $800 more". What!? I'm at the dealer, sitting IN the office. At that point, it wasn't about the price. It was about the lack of following through. Bait and switch. I don't like to talk bad about folks, but this was a terrible experience. Nicest salesman wanted to sell me the vehicle, but came back with "he said". Walked out.

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Google Oct 14, 2024

I went in on October 1 with the intent on buying a new Frontier 4x4. I walked by 2 salesman jaw jacking by the ft door & they didn't say hello, can we help, nothing. A white Frontier was on the left as soon as you walk in. I walked all around it, sit in it & still no response from the 2 salesman. Walked by them when leaving & still no response. Later that day I called Springfield Missouri Nissan & they delivered me a new Pro-4X to my house in Goshen. Very easy no hassle purchase all on the ... Read More

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Google Sep 22, 2024

My experience with the Nissan dealership in Fayetteville Arkansas on September 21-2024. Where do I begin. Let start with the price online. It doesn’t match with the price at the dealership. For example the online price it 25,910K for the Altima SR. But when I show up it 26,800K. Because they add on the oil change and the floor matt for about 1900 bucks. Second can’t negotiate with the price my wife and I were there for at least 2 hour. No even for 500 bucks less. But it alright cause we left and when to the Nissan dealership at Bentonville ... Read More

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Google Jul 31, 2024

Update: After the summer drought ended and we finally got rain I noticed water coming in from the rear window around the seal. After my less than stellar purchasing experience I was hesitant to call but needed my warranty information. I got the information and of course my warranty did not cover the leak. The manager decided that they would cover the fix and provide me a loaner if I brought it back to them. They gave me a very sharp TRD Tacoma as a loaner while they had my truck. When I picked up the truck the seal was ... Read More

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Google Jul 27, 2024

Regret getting the service contact. Difficult time cancelling

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DealerRater Jul 10, 2024

Terrible customer service follow-up, by the owner, no less! I have left 5 messages, and not one return call. Sure, they want your money, but if you need something back...they are not interested! Buyers beware!

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DealerRater Jun 18, 2024

David Kelley General Manager This is Johnston Nwoke,, Thanks for the good phone call today about the 2018 ford F-150.. I will not talk bad about you,, but it would be nice for the owner or someone above you to listen to my conversation with you on the phone so they can make the Judgment them self,, you know you xxxxed up and that is why hung up the phone,, ($1000 pick it up ) I have so much to say ,, but i will let this one slide, but please learn some manners , learn to respect people on the phone cus you dont ... Read More

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DealerRater Jun 13, 2024

This is the second time we’ve bought a vehicle from Superior in less than a year. While the first experience was great, the second solidified that Superior will be my preferred dealer for the foreseeable future. Tyler was our salesman. We were possibly going to do a multi car deal with trade ins. I told Tyler my goals and what we were open to. To be fair, there were multiple variables. We drove 2 vehicles, discussed options of 4. Needless to say it was a lot and Tyler was so patient with us. Long story short we traded in the wife’... Read More

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DealerRater Jun 1, 2024

I've purchased 3 vehicles from Superior because of their amazing staff and low prices. This is a very low pressure dealership with excellent customer service. I recommend them to all my friends and family in the Northwest Arkansas area.

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DealerRater Jun 1, 2024

Very easy process with a very good knowledgeable staff. Exceeded expectations on every turn! Will recommend to anyone looking for a great deal!

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Google May 31, 2024

I bought a Rouge 8 months ago and had a horrible experience with the salesman holding my trade in hostage so I couldn't leave. When we finally come to an agreement he conveniently left out some luxury items out of the contract. When asked he said I could jut get them for $100 the next time I came in. When I came back the rear view mirror alone went for $500 alone. Now we get to the present date oil change time and I'm told I need new tires haven't even made it 8 months or 20k mile on the car ... Read More

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Google May 30, 2024

I saw a used 2022 Altima listed at a great price and went to the dealership to purchase it for the advertised amount. After test driving the car and attempting to finalize the deal, they informed me that the price was only valid if I traded in a vehicle and financed through them. This was quite surprising for a few reasons: 1. The advertisement didn't mention any such conditions; I only found such discount offers (Financing and trade in) for new cars, not for used ones. 2. If I already have a vehicle, why would I need to buy a used one? 3. ... Read More


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